What can be included in a mood board? Pretty much anything. You never know which of your pics may be the perfect fit for your next project. Take pictures of things that inspire you and use them as a library. Look for inspiration everywhere! Down below we have some great online resources to pool ideas but grab your iphone and don’t be afraid to use it. Follow our top 10 tips for mood board creation below to ensure your success. But it takes more than just a great tool. Ready to get started? With Miro you can use mood board templates and apps as your tools for online mood board creation. Explore look and feel of the future project.Establish the theme of the website/product/app/etc.Save time and improve communication within or outside your team.Create a visual in the people’s head early on and let them see exactly what you’re planning and how their site/app/campaign will look like. Translate a concept where words may fail.They also get client involved early on and provide tangible evidence of a ‘research phase’ that the client may not understand otherwise. Mood boards can prevent the unnecessary frustrations caused by not having a clear creative direction, and may cut the overall time spent on a project in half as a result of careful planning. Mood boards are also used in interior planning, painting, writing, and tons of other spheres. A mood board is not essential for every type of project, but for major projects like web sites and applications, marketing campaigns, or developing a corporate identity system, they can be invaluable brainstorming and guidance tools. Why do you need mood boards?īasically, a mood board is a collection of images and text samples organized in some way that help explore the desired overall look and feel or tone of a project. We collected some tools and tips that will help you create mood boards in Miro. A mood board not only can give you inspiration, but also is an effective time-saver and invaluable component in the creative process. Including text with your mood board is a great way to make your ideas easier to understand.When it comes to creating a new website, application, or campaign it is always helpful to use mood boards, also known as inspiration boards. Clarifying your visual choices with words can help make your mood board more easily understood. Mood boards can include text as well as images. Ensure that each visual element included in your mood board actually says something about your idea (and isn't just a cool picture you found that you really like). There may be a lot of different ideas bouncing around your brain, but if you're collaborating with others, being clear and concise will help keep your vision intact. You don't have to be literal when creating a mood board and can use a variety of imagery to convey your ideas.įor example, if you're making a mood board for an interior designer, it can include serene landscapes or whimsical scenes that convey a particular mood in addition to photos of other homes and furniture. Don't limit yourselfĭon't be afraid to go beyond whatever field you're working in. If you're making a mood board to present to a client, consider making more than one.īy presenting multiple distinct concepts, the designer and client will be able to fine-tune the vision before the designer invests a large chunk of time in a concept that might not be what the client is looking for. Tips for creating a mood board Create more than one mood board On Pinterest, you can add photos to multiple boards while browsing the platform.Ĭanva offers dozens of templates to pick from when starting your mood board. On websites like Canva, you can choose a template to create your mood board and simply drop in the images you've chosen. When it comes to fine-tuning your mood board, weed out the elements that don't necessarily communicate your vision. You may end up with more images than you need at first, and that's fine. When searching for images on the web, you can start with a theme, keywords or phrases, or a color palette to get to relevant images faster. Or you can take a digital approach with the help of websites like Pinterest, MoodStream, or Canva.Ĭompile images, fonts, and other elements for your mood board that you feel highlight the general concept, mood, or idea you're trying to convey. You can choose to go old-school, for example, and grab a foam board, scissors, and some magazines. While there isn't one "correct" way to make a mood board, there are a few standard ways to go about it. For example, a mood board for a new doughnut shop can be used to help choose the interior design, the logo, the font used on the menu, social media messaging, and more. Mood boards are a great collaborative tool because they help keep everyone on the same page when it comes to the project's vision. Ute Filyo, a managing director at the German mannequin company Genesis Display, uses a mood board to design clothes for their models.
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